Revel in full 4K resolution
Q4 AI Processor
Experience optimised full 4K viewing with our smart, adaptive AI processor. See every frame in crystal clarity and full colour with intelligent scene-by-scene upscaling for superb cinematic visuals.
Picture-perfect colour
100% Colour Volume with Real Quantum Dot
Enjoy picture-perfect Pantone-validated colour in every scene and on every game with Quantum Dot technology. Lose yourself in truly cinematic visuals with boosted brightness for vivid and true-to-life colours and brightness.
Upgrade your space
Slim Look
This beautifully slim design blends into your decor, elevating your style without taking it over.
Adjust your TV with more freedom
Adjustable Stand
Get an optimal viewing experience by easily adjusting the spatial position of the TV as desired with the Adjustable Stand. It's also perfect for fitting a soundbar underneath.
Say goodbye to disposable batteries
SolarCell Remote
Consciously crafted, the universal remote charges on indoor light and keeps its charge from Radio-Frequency power harvesting, so you don't need any disposable batteries.
Tailored recommendations from your favourite apps
Smart TV powered by Tizen
Spend less time searching and more time watching. With Netflix, Disney+, YouTube, Xbox and more, get personalised recommendations and instant access to the latest shows and movies on the best streaming apps. Plus access to 1,000s of extra TV Shows and Movies on Samsung TV Plus - all for free.
Keeping your private information private
Samsung Knox Security
With today's TVs holding your passwords and private payment information, Samsung Knox Security keeps your data protected with multi-layered security, constant system monitoring and updates and the automatic blocking of harmful attacks. Stay secured, stay entertained.
As easy as asking
Bixby and Alexa
Control your TV with your favourite Voice Assistant - with Bixby and Alexa built-in to your TV. Ask them to change the volume, find that new series, bring up your holiday photos, or check on your connected devices in your smart home. The possibilities are endless – you just need to ask.
Tailored sound, so you hear every detail
Adaptive Sound
Experience optimised audio for your viewing with every element of dialogue, music and sound effects individually tailored to what you're watching. Hear every word of a whispered exchange and feel every blast in a blockbuster set piece.
One-of-a-kind visuals that match your mood
Generative Wallpaper
Create visuals that match your mood. Whether you're hosting, unwinding or relaxing, our AI-powered wallpaper creates stunning one-of-a-kind visuals that transform your space.
Your visuals, boosted
4K Upscaling
Enjoy 4K picture quality for viewing your favourite movies, shows and YouTube videos. See everything upscaled into clearer, brighter and better picture.
Add colour to every scene
Colour Booster Pro
Our smart AI Colour Booster intelligently adjusts and enhances colour levels scene-by-scene. From the darkest night shots to the brightest landscapes, enjoy consistently high and accurate levels of colour for a bolder viewing experience whatever you're watching.
Open up previously hidden depth and detail
Quantum HDR
Want to see exactly whats lurking in the shadows of that terrifying scene, or witness the true beauty within that sun-soaked beach? See the detail in every scene with boosted brightness and colour for immersive, vivid viewing.
Enjoy authentic colour, validated by PANTONE
PANTONE Validated
Enjoy colour validated by industry leading experts at Pantone®. Samsung TVs are verified for the accurate representation of up to 2,030 Pantone colours and 110 added skin tones so that every hue, tint and skin tone offers a more accurate and beautiful picture.
Samsung TVs and soundbars, the perfect harmony
Samsung Q-Symphony
Boost your viewing experience with integrated sound from your TV and soundbar. Why let a soundbar or TV work solo when you can amp up your entertainment with even more powerful speakers that work together seamlessly, for a fully immersive sound experience.
Sound that tracks the action on-screen
Object Tracking Sound Lite
Hear onscreen action amplified from left-to-right as your entertainment unfolds. So you can hear a car fly along your screen or the crowd cheering all around you.
Game all day - no console needed.
Gaming Hub
Samsung Gaming Hub brings together the biggest console and streaming games from Xbox and other industry-leading partners, all in on one place. With no downloads, storage limits or console required, just turn on your TV and play.
Stay one step ahead
Motion Xcelerator
Experience clear picture and smooth performance with Motion Xcelerator. Samsungs clear motion rate algorithms predict and automatically compensate frames, so your picture adapts as fast as your game.
Just turn on and play
AI Auto Game Mode
Get the edge over your competition. AI Auto Game Mode recognises the genre of game you are playing, and automatically adjusts the settings. RPG? Witness incredible graphics. Racing? Experience ultra-smooth motion. So all you need to do is turn on your game and play.
Level Up Your Gameplay
Game Bar
The advanced Game Bar puts you in command, so you can optimise your gameplay with ease. Switch between wide 21:9 or ultrawide 32:9 aspect ratios, check input lag, activate virtual aim point or minimap zoom, and more.
Entertainment for every day. Always for free.
Samsung TV Plus
Watch 1000s of TV shows and movies, all for free, anytime, anywhere you want with Samsung TV Plus. Get instant access to live and on demand entertainment like The Graham Norton Show and Poldark. Stream the latest news on Sky News and catch-up on kids shows, sports and more with no strings attached.
Your home, your gallery
Art Store
Display your personal art collection from your TV. Choose from a growing library of 3,000+ pieces, curated from world-leading museums and artists such as The Met, MoMA, Salvador Dali, Keith Haring and more. Famous classics, modern artworks or stunning photography - make a gallery of your space.
Set your hands free
Universal Gestures
Turn your wrist into the remote. Universal Gestures lets you control your TV with simple motions of your Galaxy Watch. Whether you're working out, cooking, or multitasking, easily control your TV with intuitive gestures.
See more, spend less
AI Energy Mode
Save energy with AI Energy Mode and SmartThings. With AI Energy Mode, your TV adjusts the brightness depending on the content and the surrounding light levels to reduce overall energy consumption. You can monitor the energy usage of your TV and other compatible devices through Map View on your TV.
Control your TV from your phone
Quick Remote
Use your smartphone as your remote. With Quick Remote, use your smartphone to change channels, adjust the volume, and more.
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